Jameson Drops is an example of how brands can transform customer engagement using location-based experiences, digital rewards and mobile wallet technology.
Jameson Whisky
Jameson Drops Campaign
Turn Every Location Into A Customer Experience
Jameson Drops transformed a traditional brand campaign into an interactive digital experience, encouraging customers to explore, discover and engage through their mobile wallet.
Using location-based technology, customers could unlock exclusive digital content, complete challenges and collect rewards simply by visiting participating locations.
Rather than a one-off promotion, the experience created ongoing engagement that encouraged repeat participation and deeper interaction with the brand.
Capabilities Demonstrated
✔ Mobile Wallet
✔ Geo Challenges
✔ QR Experiences
✔ Digital Collectibles
✔ Instant Rewards
✔ Loyalty
✔ Analytics
✔ First-Party Data
Business Benefits
✔ Increase customer engagement
✔ Drive repeat visits
✔ Capture first-party customer data
✔ Reward participation instantly
✔ Measure every interaction
✔ Extend campaign reach
Imagine This For Your Brand
These same capabilities can power experiences across almost any industry:
- Retail
- Shopping Centres
- Sports Clubs
- Festivals
- Stadiums
- Theme Parks
- Tourism
- Hospitality
- Universities
- Cities
Every campaign is fully branded and can be launched without requiring customers to download an app.
Imagine what your customers could do next.
Whether you’re looking to increase customer engagement, drive loyalty, capture first-party data or launch an interactive campaign, Meta-Tag provides everything you need in one digital wallet.
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